Ellen Webinar Funnel

Before the deliverables

Four things I noticed
before I built anything.

01

The problem

You train injectors at Allergan's level and charge them $100 a month.

You've taught for the Allergan Medical Institute, you lecture UT Southwestern's residents on soft-tissue augmentation, and you've put 121 lessons and 50 real procedures into one library. The most a provider can pay you for any of it comes to about $1,200 a year. There's no way for the nurse who's scared of her first full-face patient to put her hand up and say "I want you in my corner", so she buys a $100 subscription or another weekend course.

02

Someone who was exactly here

We took an operator from $0 to $100k a month with fewer than 800 followers.

No big audience and no high-ticket offer when we started. We built the offer, put a webinar in front of it and ran ads to the webinar, and the right people booked calls with a closer. You already have what that client didn't: 10,000+ people following you, a library that proves you can teach, and credentials nobody in your niche can copy.

03

The maths

A nurse injector doesn't want a course. She wants to stop freezing in the consult.

One full-face patient on a 12-month plan is worth a few thousand dollars a year to the provider who can plan it. So two days in your clinic and twelve weeks of you checking her cases isn't a $1,200 product to her, it's the thing that pays for itself by her third patient. You don't need many of them, either. Ten a month is a small slice of the providers already watching you.

04

The objection you're already forming

"I already run two clinics." So it's built around the calls you already do.

You already hold live webinars for case review and Q&A inside the Complete course. The Mentorship is that call, once a week, with six providers who paid properly to be there. Two clinic days per cohort run on days you're already treating, with your lead injector beside you. Before-and-after reviews happen async, and your team takes every sales call. You keep teaching. The phone isn't your job.

So instead of explaining it, I built it. The offer, the masterclass, the funnel, the emails and the ads, all below.

See what's built